We're predicting 2022 will be the most watched Super Bowl ever: Here's why - PredictHQ
Super Bowl viewership transcends platforms and devices
Taylor Swift has 'open invitation' from NFL to help attract Gen Z fans
Gen Z Pushes Brands to Rethink Super Bowl Strategies - Quotient
How Big Sports Leagues Are Trying to Woo the Gamer Generation - The New York Times
Generation Z Statistics - 2023
The Sports Industry's Gen Z Problem: Fewer Fans, Lower Viewership
Sports Mega-Event Viewership: Will Gen Z Watch the Super Bowl and the Olympics?
Why are Ad Rates so Low in 2023? - Ezoic
2022 Super Bowl commercials FAQ: What an ad costs, who's buying and everything else you need to know - The Athletic
Top Generation Z Marketing Statistics 2023 [Facts & Trends]
The Sports Industry's Gen Z Problem: Fewer Fans, Lower Viewership
3 Charts That Show How Gen Z & Millennials Are “Killing” Live TV Sports - YPulse